Nov 6, 2025
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7 min read
Case Study: I repositioned my newsletter by changing only the copy and welcome email
CognitionX
Nov 3, 2025
5 min read
How to make meaningful gestures when you don't have capital
Frameworks
Oct 30, 2025
How only two factors can improve your webinar signups significantly
Oct 27, 2025
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How Whole Truth's packaging helps with its branding
Oct 23, 2025
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Why brands spend millions on creating ads that never speak about the product
Oct 16, 2025
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5 principles and 6 frameworks to help you start time tracking
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How simple messaging and packaging can send clear signals about your brand
Sep 28, 2025
Plus the best advice you will hear on switching careers
Sep 21, 2025
I love brands that think customers first, not business first
Sep 14, 2025
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I started projects. I shut them down. I highly recommend doing both.
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Here is how I research for 100,000+ audience
Aug 31, 2025
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Blogs, Books, Podcasts, and YouTube recommendations
